Next Now!

Partner

  • Atlanta CVB
  • Canadian Tourism Commission
  • Choose Chicago
  • Experience Columbus
  • Community Brands
  • Fort Lauderdale
  • Naylor
  • Discover Puerto Rico
  • Austin
  • Visit Baltimore
  • Caesars Entertainment
  • Cleveland
  • Dallas CVB
  • DelCor
  • Fonteva
  • GEICO
  • Louisville CVB
  • Visit Omaha
  • Visit Salt Lake
  • Travel Portland
  • San Jose
  • ASI
  • The Broadmoor
  • Clifton Larson Allen
  • Experient
  • Higher Logic
  • Mcmurry/TMG
  • Member Clicks
  • OpenWater
  • Palm Beaches
  • SunTrust
  • Dubai Chamber
  • Korea Tourism Org

View All Alliance Partners

Next Now!

Connect with partners and learn the latest in the technology industry through this special track of sessions held pre-conference.

Collaborative Learning Experience brought to you by ASAE Alliance Partners:

Delcor Fonteva Higher Logic
Naylor Open Water


Schedule at a Glance

Monday, December 2
1:30- 2:15PM

The Next Generation of Association Technology
Keeping the Competitive Advantage with Technology

2:15-3:00PM

Key Ingredients to an Integrated Experience

3:00-3:15PM

Break

3:15-4:00PM

The Necessary Evolution of IT

4:00-5:00PM

Next, Now!

5:00-6:00PM

Reception

 

The Next Generation of Association Technology: Keeping the Competitive Advantage

From the minute you pick up your phone in the morning to the moment you tell Alexa “good night,” your days are filled with hyper-personalization: customized experiences based on your history, behavior, and preferences. Because of hyper-personalization, your members are starting to ignore any outreach that doesn’t hit a high-relevance threshold. Analytics, data science, and artificial intelligence are becoming more accessible and are having a profound impact on the organizations that embrace them. Learn how you can leverage these technologies to improve staff efficiency, maximize growth, and increase member retention.

Key Ingredients to an Integrated Experience

Your members see you as a single entity—whether they visit your website, read your email, or attend an event. They expect that the handoffs between your IT systems are invisible and painless—that the data in each is shared, allowing you to see them (and serve them) holistically. How do you see your members? Fragmented: an event attendee, a community member, a certificant, and a volunteer? Or as a whole: a highly engaged member? Learn the keys to successful integrations, how to deliver the experiences your members expect, and what you should do to prepare for the future.

The Necessary Evolution of IT

From financial management to learning management, technology plays an integral role in an association’s operations. How do you evolve IT’s pathway from a break/fix operations role to a strategic partner and ensure that your technology, people, and processes are aligned with your mission and goals? What are the requirements for IT staff in that new environment?

Next, Now!

Most tech company executives will always be technology lovers at heart. Join our panel for a rapid-fire rundown of the latest tools and strategies we’re using to improve our own businesses—that are just as applicable in associations as they are in tech companies.

 
ticket icon Separate registration required

If you are interested in attending or have additional questions, please contact Ava Weinstein at aweinstein@asaecenter.org.